MANILA, PHILIPPINES | Experiencing first moments always leave a big impact in everyone’s lives. From something as simple as meeting a new friend, to thrilling new adventures such as driving your own car or traveling out of the country – these unforgettable moments turn into wonderful memories that are worth treasuring for a lifetime.Among these cherished moments is that exciting feeling one can get from travelling for the very first time. For today’s young Filipinos, flying off to a destination is a realization of their long-time hopes and dreams. Accompnaying them in their journeys, the country’s leading local carrier, Cebu Pacific, opens a world of possibilities where everyJuan can create their life’s most memorable moments.
‘It has always been our goal to support everyJuan to fly to their dream destinations. Now, we want to take things to greater heights, and share and celebrate exciting first memories and experiences with our loyal patrons, ” said Cebu Pacific Director for Corportate Communications Charo Logarda Lagamon.
Cebu Pacific inspires more Filipinos to travel and gain more experiences with its MAKE MOMENTS HAPPEN campaign. The airline is touching on relatable stories that perfectly capture the interests of the viewers,e specially the frequent and first-time fliers.
In support of its campaign, Cebu Pacific is releasing a series of digital videos that showcase real-life situations which are worth capturing as it happens. It focuses on firs time moments that define everyone’s lives and shows how the airline plays a role in elevating the experience.
The first episode, Leah (First Break), follows a hardworking Manilena who is looking for a break from her busy reality. As her birthday comes near, she decides to take a leap and book that much-awaited vacation to a local destination, alone for the first time in her life.
Following Leah’s story, Cebu Pacific will also share an uplifting narrative of first achievement and a heartfelt tale of first welcome.
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